If you advertise or run a B2B company, you’ve probably already explored some of the digital marketing opportunities available to you. From banner ads to PPC to social media, there are certainly a lot of options for someone trying to grow their business online. But as more and more people use the Internet to research products and find solutions to their problems, one of the best ways to reach potential customers is inbound marketing. A survey of B2B customers revealed that 57% of their pur...